We built a cinematic commercial that captured the ritual and joy of outdoor pizza making while emphasizing the craft of the product rather than its features. Shot on location with a minimal crew, the result was a spot that felt more like a sketch than an ad.
The University of Pennsylvania's Center for Engineering Education and Technology needed a brand anthem that could serve admissions, recruitment, and alumni engagement simultaneously. We developed a visually ambitious film that balanced the academic rigor of Penn's program with the human stories of the students and faculty driving it. Made in collaboration with Truth & Consequences.
We produced a DUI PSA for the Delaware Office of Highway Safety featuring NASCAR driver Ross Chastain. Working with a state agency and a celebrity talent, we built a production that met government compliance requirements without sacrificing creative effectiveness. Made in collaboration with Aloysius Butler & Clark.